Spectra Presents Launches, Looks to 'Serve the Underserved' in Live Events
Monday, November 2, 2015
Billboard (10/09/15) Waddell, Ray
Spectra by Comcast Spectacor, a Philadelphia-based venue management and operations firm, has launched a live event touring and promotion service called Spectra Presents. Brock Jones will lead Spectra Presents as senior vice president of Concert Touring and Events. Spectra Presents will bring live entertainment content to arenas, performing arts centers, theaters, convention centers, and fairgrounds across North America. The focus will be on venues in secondary and tertiary markets, regardless of whether or not they are clients of Spectra by Comcast Spectacor. Spectra partners with more than 300 clients at 400 global properties, and has divisions for Venue Management, Food Services & Hospitality, Ticketing & Fan Engagement. "We created Spectra Presents to serve the underserved, whether that be the venue, the artist, or in some cases, both," says Comcast Spectacor's John Page, who will serve as president of Spectra Presents. Jones says, "we'll promote full tours, one-offs, weekend blocks, plus surround confirmed dates by assisting acts to connect the dots." He notes Spectra Presents will deal directly with agents in procuring talent.
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