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PayPal Deploys RFID for Cashless Payments at Music Festival

Thursday, October 16, 2014   (0 Comments)

RFID Journal (09/23/14) Swedberg, Claire

PayPal plans to deploy radio frequency identification (RFID) wristbands for payments at various venues following the devices' successful launch at Spain's Low Festival this summer. In previous years the festival supplied attendees with Intellinix RFID wristbands to substitute for paper tickets, "so incorporating payments was a natural extension to that program," notes PayPal's Anuj Nayar. With the PayPal system, a customer first purchased admission online and was then routed to a page where the wristband's RFID ID tag was connected to their PayPal account at no additional charge. The festival's management then sent the wristband to the buyer. The user selected a prepaid sum for their PayPal account for the festival, along with a $26 or $64 replenishment amount that was triggered automatically once the prepaid balance fell below $6.44. Sales terminals were installed within the Low Festival's bar areas so workers could enter the type and quantity of items being purchased, while users then tapped their wristband against the terminal's RFID reader to confirm and deduct the sale from their accounts. Nayar says PayPal has set up a similar system at two Spanish resorts and is weighing RFID deployments for soccer stadiums and cruise lines.

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