Australia's O'Farrell government is preparing to introduce new laws to discourage ticket scalpers and shield fans from drastically inflated prices to events. "We want to give fans a fair go at buying tickets, while also protecting fans from rip-offs and fraud," notes Fair Trading minister Anthony Roberts. The proposed statutes would empower sports organizations and event promoters to establish and enforce their own terms and conditions on ticket sales to different events. New South Wales Fair Trading commissioner Rod Stowe says promoters would be legally authorized to deny admission to fans who purchased tickets in breach of the terms, and would be permitted to let fans onsell tickets at a capped mark-up price or prohibit the practice all together. Ticket sellers using websites such as eBay and viagogo would be required to post a photo of the ticket displaying the seat number, so that promoters can trace the source of scalped tickets. Sports minister Graham Annesley says the government does not want to crack down on secondary market providers, which help authentic fans offload tickets if they cannot attend an event. Official ticket agents such as Ticketmaster are advocates for self-regulation, but agree that the industry should be mandated to provide certain customer safeguards, such as tools to enable fans to transfer tickets to friends and sell back tickets.