INTIX Newsroom

Google Keynote on Artificial Intelligence and Other Digital Marketing Trends at 39th Annual INTIX Conference & Exhibition

January 04, 2018

How to make smart marketing decisions by leveraging existing insights and data will be in the spotlight as hundreds of entertainment and ticketing professionals from around the world gather for the 39th Annual INTIX Conference & Exhibition from January 23-25, 2018 in Baltimore, Maryland, USA.

In the conference’s closing keynote, Mike Lorenc, head of Google’s ticketing, sports and live entertainment group, will discuss emerging trends in digital marketing, the growth of m-commerce, plus the power of artificial intelligence (AI) and other advanced technologies to drive event discovery and fan engagement. He’ll also reveal how Google’s digital marketing capabilities via search, YouTube and the Google Display Network are helping marketers identify and reach out to potential customers anywhere on the web. 

Read More
Share Article: 

Securing Sports and Entertainment Venues, RFID and Engaging Millenials in the Spotlight at 39th Annual Conference & Exhibition

November 28, 2017

Securing sports and entertainment venues from the increasing threats of gun violence and terrorism will be in the spotlight as hundreds of entertainment and ticketing professionals from around the world gather for the 39th Annual INTIX Conference & Exhibition from January 23-25, 2018 in Baltimore, Maryland, USA.

With a positive and safe visitor experience paramount to the success of all events, opening keynote speaker Melanie Pearlman, Executive Director of the Counterterrorism Education Learning Lab (CELL), will discuss the importance of being aware of and prepared for the unfortunate realities and threats we face in today’s world.

Read More
Share Article: