Shubert Ticketing Introduces Apple Pay and Android Pay at Broadway Box Offices.
Monday, July 18, 2016
Posted by: Tiffany Kelham
FIRST USE OF CONTACTLESS MOBILE PAYMENT TECHNOLOGY
IN BROADWAY THEATRES
INNOVATION REFLECTS SHUBERT'S ONGOING COMMITMENT TO EXPANDING PAYMENT OPTIONS FOR BROADWAY TICKET-BUYERS
NEW YORK – Shubert Ticketing – a division of The Shubert Organization – has officially launched mobile wallet functionality (Apple Pay™ and Android Pay™) in all of its theatres. This is the first in-person mobile payment technology to be available on Broadway.
The introduction of contactless mobile payment platforms is part of The Shubert Organization’s ongoing commitment to providing the best experience for Broadway ticket-buyers at every step of the process– from purchase to utilizing in-theatre services. This option at Shubert box offices adds versatility to Shubert Ticketing's primary ticketing software.
Every year, more than 13 million people attend Broadway shows. These new payment platforms are designed to streamline the process of purchasing tickets at the box office.
”We are thrilled to bring mobile box office payment to Shubert Theatres in New York,” said David Andrews, Senior Vice President for Ticketing. “Ticket buyers at our box offices are often our most loyal customers and huge Broadway fans; it is important to The Shubert Organization that these customers are met with an easy, modern and time-efficient buying experience.”
Ticket buyers are now able to use mobile payment (Apple Pay™ and Android Pay™) to purchase tickets at box offices of all Shubert-owned Broadway theatres, in addition to Shubert's Off-Broadway venues.
Bernard B. Jacobs Theatre
Gerald Schoenfeld Theatre
Music Box Theatre
New World Stages
The Shubert Organization has been in the forefront of the American theatre since its founding in 1900. The company has produced and co-produced hundreds of Broadway plays and musicals. Under the leadership of Philip J. Smith, Chairman, and Robert E. Wankel, President, The Shubert Organization owns and operates seventeen Broadway theatres and six off-Broadway venues.
Shubert Ticketing and Telecharge.com provide every segment of the entertainment industry with a single source for all its ticketing needs - box office sales, telephone sales, internet sales, season and subscription sales, group sales and marketing.
Director of Media Relations
The Shubert Organization
225 West 44th Street
New York, NY 10036